Where Affinity Business Grows

Since 1975, the Professional Insurance Marketing Association has served the leading Agents/Brokers, Administrators, Product Manufacturers & Distributors, Underwriters & Direct Marketers of insurance programs & affinity benefits and services.

Today, PIMA connects close to 120 leading companies in our $15+ billion niche of the $60 billion affinity industry and empowers our members to thrive in a dynamic marketplace. Join us!